Website Management

menu

Website Design Service

OUR APPROACH TO WEBSITE DESIGN SERVICE AND MARKETING

1. Our website designers get to know your company and the many critical aspects of your business and how it functions. Where you are today... where you want to go. We then determine the particular purpose and intended goals for your site. Our website designers will talk with you at length to determine the best way to present your venture.

2. We listen to what your needs are with a website, incorporating your own vision, offering suggestions that expand on those ideas, suggesting additional or alternative elements you may choose from.

3. We provide you with a wide variety of search engine marketing options that will get your website visible to web searchers.

WEBSITE DESIGN SERVICE (and modifications)

        For a business operating in today's globally competitive markets, having a website is not an option, it's a must. Rare is a business venture that does not have a web presence. Your competition has it, customers expect it. Believe it or not, there are still many smaller businesses that do not have a website. Those owners may be in a unique position to feel that they may not need one... or they are just a bit behind the curve marketing-wise.

Our designers use a comprehensive approach to creating a ground-up website or making changes and improvements to an existing one. Your site will impress your visitors, much as we hope that this one has for you. Of late, we have been using a unique design that encompasses the best of both worlds with regard to design, balancing images and text. Powerful images engage users and make them want to explore. Web sites as we build them, are designed to present unlimited bodies of text and impressive images, above and below the fold (bottom of the screen).

DATABASE DESIGN

        Custom database software is a program or group of programs that work in conjunction with one another to manage information exactly the way your company does business. When creating a custom database and interface, the procedures and methodologies that exist in your business are what is used as a basis for the program design.

The software becomes a reflection of your internal procedures. A solution can be created to accommodate one small routine that may need automating, or it can handle many tasks within the company up to and including integrating every data management function within your organization. What it does is up to you and gives you total control over the seemingly endless amount of information you deal with each day.

Website Design Service

HOSTING - WEBSITE DESIGN SERVICE

        Aargus provides domain name acquisition and professional website hosting with a 99.996% uptime rate at affordable rates. Choosing a domain name is a little bit more complex than you might think. Careful attention needs to be paid to the exact wording of the domain name, so that it best represents what you do to the search engines. We'll even set up emails and passwords or, if you prefer, you may add them yourself through a personal control panel.

SEARCH ENGINE OPTIMIZATION (SEO) - WEBSITE DESIGN SERVICE

        Our website designers will analyze your existing on-page content, as well as that of your competition making adjustments that will enable your pages to rank higher on Google, Bing, and Yahoo as well as other search engines.

social media

»    Social Media

         Social media helps get the word out and generates brand awareness. But even more important than the exposure, it provides you with the opportunity to grow relationships with your target audience. Your fans, followers, and connections are people who know your organization, have likely done business with you in the past and will be most likely to tell their friends about you. Social media is very popular and you don't need to be a dedicated reader of tech blogs or an expert in content marketing to know just how popular social media really is among consumers. According to the Pew Research Center, 69 percent of American adults use social networks, which means that social media will touch nearly every customer that walks through your door. For most small businesses, Facebook, which has 2.32 billion monthly active users is the jumping-off point for getting started with social media marketing. With its extensive reach and dynamic functionality, there are very few businesses that couldn't benefit from having a presence on Facebook. And starting there will make it easier when you want to try something new. Social media is cost-effective, As more social networks add algorithms that filter what users see in their news feeds, your organic content may get lost in the shuffle. Take advantage of the low-cost advertising features offered by social networks to promote your content and special offers. Most social media advertising is cheaper than traditional advertising, so you don't have to spend a lot of money to reach more people, increase your audience, and grow your business.>

SITEMAPS

        A sitemap is important to you ranking on Google and other search engines. A sitemap is just that... a file called SITEMAP.XML (or one of many other formats) that Google looks for when crawling a site. In it, lies the files that exist within your web site that assist Google with which ones to analyze.

SEARCH ENGINE MARKETING (SEM - WEBSITE DESIGN SERVICE)

        Search Engine Marketing is a two-part process... on-page and off-page. On page focuses on page content, keywords, meta tags, and page structure. Off-page is everything else. Backlinks, search engine submission, content publishing, external marketing, social media, to name a few.

Search engine video is a relatively recent technique that will put a small video icon next to your search result (SERP) that will draw a searcher's attention quicker than those listed above it, that a user can click to go to a video that your post on Youtube where they can view a short video clip about your business, then proceed to your website. Testing has demonstrated a significantly greater click-through rate using search video or VSEO if you can get in on Google page 1

GENERAL MARKETING - WEBSITE DESIGN SERVICE

        Conventional methods of marketing are not dead. There are many online directories that contribute to backlinks, something Google looks at and values in ranking. Print ads can still be effective if designed well and the audience is effectively targeted. Television and radio can still pull very well, especially for consumer products advertised on sale. BTB can also benefit from legacy media not only for selling, but is especially effective for branding. We can design for you an effective, broad-based marketing campaign that includes online and offline strategies.

E-COMMERCE SHOPPING CARTS - WEBSITE DESIGN SERVICE

        If you are selling online, your own e-commerce (shopping cart) site is a must. eBay, Amazon, and countless similar sites are great for selling many types of items, but steering people to your site affords you much more intimate contact with your customer base and is much easier to manage than spreading your wares across multiple sales platforms. From one to 10,000 items, we have solutions to fit every scale. we can assist with merchant accounts, credit card integration, PayPal, World Pay, and many other payment types


website design service

SITE TRAFFIC STATISTICS

        We can provide you with daily, weekly, or monthly reports on traffic to your site, where it came from, how long visitors stayed, what keywords were used to find your site, and much more. This information will arrive directly to your email with the information you require. This is a very valuable report that will summarize how your website is doing with regard to pulling in traffic. We can also provide you with information about your site traffic when compared to your competition.

digital marketing

SUPPORT

        After your website or application is up and running, we will be there to support your installation, fixing bugs should there be any, and implementing changes to the product as requested. New images, services or products, improvements on verbiage, are all things that most website and applications require as time goes on. Aargus will be there with you every step of the way, support ticket or phone (616-669-4905).

GENERAL QUESTIONS - WEBSITE DESIGN SERVICE

        We do not mind if you call us with a question about anything. Well, not anything... let's keep it down to Internet related matters. But we're happy to talk to you and help solve a problem by phone or perhaps lead you to a reference to a resouce that may help.

website design service


website design


.

Request a Quote

If you have a project in mind, let us quote it for you. It costs nothing to find out a cost.

Get a Quote